Thursday, November 28, 2019

How reliable are smartphone camera translation apps?


When you spend your 9-5 (or your 5-9 – after all, isn’t one of the benefits of freelancing being able to choose your own hours?) providing professional translation services, it can be easy to dismiss and even deride the largely inferior results of machine translation systems. However, the technology is advancing rapidly and does have its place within the wider translation industry. 

Convenience over translation quality

It is unrealistic, for example, to expect someone to sit in a restaurant while on holiday and engage a professional translation agency to read the menu for them between the time they sit down and the time the server arrives to take their order. Yes, machine translation isn’t yet good enough to be a reliable provider of business translation services, but that doesn’t mean it’s not without its uses. 
Sticking with the restaurant example, the modern diner has a range of smartphone camera translation apps available to them to aid in their gastronomic experience. This opens up the possibility of their going to a restaurant where they don’t just not speak the language but where they aren’t even familiar with the writing system, and yet still being able to order competently and choose something they like. Assuming, of course, that the app in question is up to the task! 

Camera translation app roundup 

The experts over at GearBrain recently decided to put such apps to the test, with some interesting results…
The Google Translate app presented some rather indecisive word choices when Chinese writing was viewed through the camera, with small hand movements seemingly changing the app’s mind about which words it was looking at. However, taking a picture within the app and using Google’s AI cloud for translation proved much more effective – enough to aid with ordering from a menu, where the read aloud functionality can also come in handy.  The app’s handwritten Chinese translation was somewhat more hit and miss, but for a freely available app it’s certainly not a bad tool to help holidaymakers get by.